What is Deadstock Fabric and Why We Use It

There are many names for deadstock fabric such as backstock, overstock, surplus fabric etc. but in the grand scheme of things, it all mean the same thing; excess fabric left over from the clothing industry which will imminently never be used again. 

Producing new items with deadstock fabrics is an incredible way to create sustainable clothing for a few reasons. For example, the majority of water required for garment production is used during the dye process. These upcycled textiles require minimal amounts of water. For another, these finished textiles being repurposed for another designers collection is technically a secondhand purchase. By using up deadstock, it reduces the required resources needed to create a new collection and it keeps fabrics out of landfills by giving them a second life. 

Deadstock fabrics are typically destined for the landfill as they have been overproduced, are no longer wanted or may have a slight defect. Many times, companies choose to burn their extra fabrics as well. This is all detrimental to our environment. Each year around the world there is approximately $100 BN worth of deadstock that will end up going to waste, despite the fact that these fabrics are typically in mint condition and ready to be used again.

That’s why the FAUN team is excited to announce that our Spring/Summer Collection is created using 100% repurposed deadstock. By participating in this, we are not fuelling the demand for new fabrics to be produced. We’re cutting down on emissions associated with producing and shipping new fabrics and saving resources that are required when creating brand new textiles.

When considering why we want to use deadstock, not only was it beneficial for our mission to be a sustainable and ethical clothing brand, but it also saves our customers money. These surplus fabric are usually sold at a significantly cheaper rate in comparison to made-to-order custom fabrics. Therefore, as a retailer we are able to offer our customers more competitive prices on our collections.

So while we work to reduce our carbon footprint, we are also hoping to make the fashion industry more sustainable. We are small but mighty, and we hope you’ll join us on the journey to sustainability.